Friday, February 24, 2017

Williams Sonoma and LeCreuset release a special Disney 'Beauty and the Beast' pot

In what is one of the more unusual branding deals with Disney, Williams Sonoma and LeCreuset have introduced a Beauty and the Beast Soup Pot.
Williams Sonoma photo

Yes, a pot, complete with an oversized gold knob on the cover bearing the inscription, “Be Our Guest.” The pot is blue, similar to Belle's dress and has two roses painted on it.

And on March 4, all Williams Sonoma stores nationwide will host a Beauty and the Beast themed Junior Chef class with movie-inspired kid friendly recipes. To find your local store you can search here.

“Disney is an iconic brand that brings nostalgia and delight to people of all ages,” Janet Hayes, president of Williams Sonoma, said in a news release.

The pot is being released prior to the new live-action movie hitting theaters on March 17.
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